A WooCommerce Store Built for Selling to Businesses
Tiered pricing, customer-group catalogues, quote-to-cart, net-30/60/90 terms, PO billing, tax exemption, minimum order quantities, bulk-order forms, and ERP integration — everything a serious B2B / wholesale WooCommerce store needs, configured by people who have shipped 30+ of them.
Plan Your B2B Store
Tell us about your buyer types & catalogue size — quote in 48 hours.
A Service Built for Serious WooCommerce Stores
We go beyond standard implementations. Every engagement is scoped, planned, and delivered with production-level quality — fully tested, documented, and ready to scale.
Learn MoreWhy B2B Stores Are Migrating From Magento and Salesforce Commerce Cloud to WooCommerce
B2B used to mean expensive: Magento Commerce (now Adobe Commerce) starting at $22K/year for licensing alone, Salesforce Commerce Cloud at $80K-$300K/year, BigCommerce B2B at $4K+/month. The platforms justify the cost with “enterprise-grade” features — customer groups, quote workflows, net terms, ERP integration. But WooCommerce with the right plugin stack and customisation delivers 90% of those features at 5-10% of the cost.
The migration pattern we see most often: a mid-size B2B merchant ($1M-$30M/year) running Magento Commerce, paying $22K-$80K/year in licensing plus $50K-$200K/year in development, decides the cost is no longer justified. They migrate to WooCommerce + B2B for WooCommerce + custom integration, ship the new store in 12-16 weeks, and recover the investment within the first year.
The B2B Features That Actually Matter (and Which Plugins Deliver Them)
After 30+ B2B WooCommerce builds, here is the feature priority matrix that delivers most ROI:
Must-Have (Every B2B Store)
- Customer groups with their own pricing and catalogues.
- Hidden prices for guests with login required to see prices.
- Tiered/volume/quantity-break pricing per product or per category.
- Minimum order quantities per product, category, or order total.
- Tax exemption for verified resellers with audit trail.
High-Value (Most B2B Stores)
- Quote-to-cart workflow for high-AOV or negotiated pricing.
- Net terms with PO billing (net 30/60/90) and credit limits.
- Bulk order form / CSV upload for buyers ordering large SKU lists.
- One-click reorder from history and saved order templates.
- Sales rep impersonation for assisted-sale workflows.
Enterprise (B2B Stores >$5M GMV)
- ERP integration with order/invoice/customer/inventory sync.
- Multi-warehouse inventory routing by customer location.
- Sub-user / corporate account management with approval workflows.
- Custom freight quoting with LTL/freight carrier integration.
- Private catalogue rules — different customers see different products entirely.
The WooCommerce B2B Plugin Landscape
Plugins we use depending on requirements: B2B for WooCommerce (most flexible all-in-one), Wholesale Suite (clean tiered pricing focus), WooCommerce B2B Sales Agent (sales-rep impersonation), WPC Smart Quote Request (lightweight quote workflow), and many composable specialists for net terms, customer groups, and tax exemption. For complex requirements we often combine 2-4 specialised plugins with custom glue code rather than relying on one monolithic B2B plugin.
A WooCommerce B2B Workflow Designed for Serious Wholesale
From buyer-persona mapping through ERP integration.
B2B Strategy
Buyer types, pricing tiers, payment terms, credit limits, approval workflows — defined together.
Stack & Architecture
B2B for WooCommerce / Wholesale Suite / custom + ERP / accounting integration plan.
Build & Configure
Customer groups, tiered pricing, quote engine, PO billing, tax exemption, MOQs, bulk-order form.
Buyer Beta
Friendly buyer cohort onboarded to validate UX and find process gaps before public launch.
Launch + Coaching
Go-live + a 60-min coaching session for your sales team on the new portal's workflow.
The B2B-Specific Modules We Build or Configure
Customer Group Engine
Customer groups (Wholesale, Distributor, VIP, etc.) drive every other B2B feature. Each group has its own price list, product visibility rules, shipping rules, payment-method availability, and tax behaviour. Customers are assigned to groups manually, automatically based on registration data, or by admin approval. Sub-groups (Gold/Silver/Bronze inside Wholesale) are supported.
Pricing Rule Engine
Pricing rules stack in a defined order: global price → category price → product price → customer-group price → customer-specific price → quantity-break discount → coupon. The engine is admin-configurable from a clean UI. We document the rule order so your team understands why a specific customer sees a specific price.
Quote-to-Cart Workflow
Buyer adds items → “Request Quote” instead of checkout → quote routes to sales rep → rep adjusts line items, prices, shipping, discounts → quote sent back to buyer with 30-day expiry → buyer one-click checkouts at the quoted price → invoice generated. Full audit log of every quote revision. Optional approval chain if quotes above a threshold need senior sign-off.
Net Terms / PO Billing
Approved buyers can checkout without paying immediately. Order created with “On Hold — Net 30” status. PO number captured at checkout. Credit limit enforced (buyer cannot place order that would push them over limit). Invoice generated and emailed (PDF + accessible via account). Overdue invoices flagged in admin. Optional integration with payment-collection workflows.
Tax Exemption
EU buyers enter VAT number → VIES API real-time validation → if valid B2B intra-EU, VAT removed at checkout. US buyers upload resale certificate (PDF) → admin reviews and approves → buyer flagged tax-exempt for all future orders. Audit log preserves the certificate, approval date, and admin approver for compliance review.
Bulk Ordering Tools
Quick-order grid (paste SKUs + quantities, instant add-to-cart). CSV upload (drop a spreadsheet, parse, add). Saved order templates (named carts the buyer can reuse). One-click reorder from any historical order. Browse-by-SKU search (B2B buyers often search by part number not product name).
ERP / Accounting Integration
Bi-directional sync between WooCommerce and your ERP/accounting system. Customers, orders, invoices, payments, products, inventory levels all sync on configurable schedules. We use webhooks where supported (for real-time sync) and scheduled jobs where not. Conflict resolution rules defined per data type.
A Full WooCommerce B2B Stack — Configured End-to-End
Every B2B-specific feature your buyers expect, built, tested, and documented.
Built Different. Delivered Better.
We combine deep WooCommerce expertise with a developer-first approach to deliver work you can be proud of.
WooCommerce Specialists
100% focused on WooCommerce. We know the codebase, the hooks, and the edge cases that generalists miss.
Clean, Maintainable Code
We follow WordPress Coding Standards so your team can maintain and extend the code with confidence.
Fast Turnaround
Most projects delivered in 3–10 business days. We respect your deadlines.
Who Hires Us for WooCommerce B2B Development
Manufacturers Selling to Retailers
Brands selling wholesale to retail partners (typically 50-2,000 retailer accounts) who want to replace email-and-spreadsheet ordering with a proper B2B portal. AOV often $500-$5,000; ordering frequency monthly to quarterly. Big ROI from reducing order-entry errors and giving retailers self-service visibility into their order status and account balance.
Distributors Serving Resellers
Distributors with thousands of SKUs serving a B2B buyer base of professionals (electrical contractors, plumbers, beauty professionals, restaurant supply). MOQs, net terms, account managers, and trade-only catalogues are the table stakes. Tax exemption flow is critical.
B2B Direct Brands Going Multi-Channel
D2C brands ($2M-$20M/year) adding wholesale as a second channel. They need B2B to coexist with their existing B2C store, share inventory and accounting, and not confuse the public-facing brand experience. Often pair with our Custom Theme Development to design the B2B login experience.
Industrial / Trade Suppliers Replacing Legacy Portals
Companies running ancient ASP.NET, Visual Basic, or custom-built B2B portals that have become a maintenance nightmare. We migrate them onto WooCommerce + B2B for WooCommerce + their existing ERP, delivering a modern UX without losing the operational integration.
WooManagers vs. Shopify B2B vs. Adobe Commerce B2B
WooCommerce B2B delivers enterprise-grade features at SMB pricing.
| Feature | WooManagers | Shopify B2B | Adobe Commerce B2B |
|---|---|---|---|
| Customer groups + tiered pricing | ✓ | ✓ | ✓ |
| Quote-to-cart workflow | ✓ | ✓ | ✓ |
| Net 30/60/90 + PO billing | ✓ | ~ | ✓ |
| Tax exemption (VIES, resale certs) | ✓ | ~ | ✓ |
| Bulk order CSV upload | ✓ | ~ | ✓ |
| ERP integration flexibility | High | Medium | High |
| Source code ownership | ✓ | ✗ | ~ |
| Platform fees | $0 | $2.3K/mo+ | $22K-100K/yr |
| B2B + B2C on same store | ✓ | ~ | ~ |
| Total 12-month cost (typical) | $5-10K | $30K+ | $80K+ |
We replaced an aging B2B portal that cost us $3,500/month in licensing with a custom WooCommerce build. Our buyers love the new quote-to-cart flow, AOV is up 47%, and we save almost $42K per year. Best decision we made in 2024.
WooCommerce B2B Builds from $3,499
Fixed pricing scaled to buyer-group complexity and integration depth.
Standard wholesale: $3,499–$6,500. Enterprise B2B with ERP integration: $9,000+.
- Free 60-min B2B strategy call
- Customer groups + tiered pricing engine
- Quote-to-cart workflow
- Net-30/60/90 + PO billing + credit limits
- Tax exemption + VIES VAT validation
- Bulk order form / CSV upload
- ERP / accounting integration scaffolding
- 60 days of free post-launch support
What Is and Is Not Included in a B2B Build
Always included: B2B plugin stack configuration, customer groups + pricing tiers, quote-to-cart, net terms + PO billing, tax exemption with VIES, MOQ rules, bulk-order form, custom theme work for B2B login/dashboard experience, basic ERP-integration scaffolding, end-to-end testing, and 60 days of post-launch support.
Often available as add-ons: full ERP integration (Xero, QuickBooks, NetSuite, SAP, Odoo) with bi-directional sync, sales-rep impersonation portal, multi-warehouse inventory routing, multi-currency, multi-language, custom freight quoting (FedEx Freight, UPS Freight, LTL APIs), credit application workflow, dunning automation for overdue invoices.
Not included unless scoped: ERP licence/setup cost, ongoing maintenance beyond 60 days (covered by Care Plans), salesforce team training beyond the 60-min onboarding session, custom payment-collection workflows.
ERP and Accounting Integrations We Support
- Xero: customers, orders, invoices, payments, products, inventory.
- QuickBooks Online / Desktop: same bi-directional sync.
- NetSuite: via SuiteScript REST endpoints, full sync.
- SAP Business One: via Service Layer REST.
- Microsoft Dynamics 365 Business Central: OData.
- Odoo: via Odoo XML-RPC or REST.
- Sage 50 / Sage Intacct: via Sage Connect or custom.
- Zoho Books / Zoho Inventory: via Zoho REST.
- Custom / Proprietary ERPs: via whatever API or file-drop they expose.
WooCommerce B2B & Wholesale — Frequently Asked
Common questions before commissioning a B2B WooCommerce build.
Build a Real B2B Store on WooCommerce
Tell us about your buyers, pricing tiers, and payment terms. Quote in 48 hours.
