Percentage discounts per role get a wholesale store off the ground. They stop being enough the moment a buyer negotiates a price rather than a discount, or a supplier sends you a price list as a spreadsheet.

Role Based Pricing Pro handles the real thing: exact prices per product per role, per-customer deals for the accounts that negotiated their own, and rules that target categories, brands, tags and the customer’s country.

What Pro adds

  • Exact prices, not just discounts — Set the price a role pays for a product, rather than a percentage off. This is how trade pricing is actually agreed.
  • CSV price lists — Import a whole price list — SKU, role, price — and export what you have. The way a supplier sends prices is the way you load them.
  • Per-customer pricing — One named account gets its own price, without inventing a role for a single buyer.
  • Target more than products — Rules can match categories, brands and tags, so a rule follows your catalogue as it grows instead of naming every SKU.
  • Customer location — Different pricing by country, for buyers whose landed cost genuinely differs.
  • Scheduled rules — Start and end dates on any rule, so a promotion or contract period runs itself.
  • Exclusions and price guards — Leave sale items alone, exclude products or categories, set a minimum price, and round the result the way your prices are meant to look.

Free vs Pro

  Free Pro
Percentage and fixed discounts by role Yes Yes
Storewide or per-product rules Yes Yes
Sale-style display of the original price Yes Yes
Hide prices from guests Yes Yes
Exact per-product price for a role — Yes
CSV price-list import and export — Yes
Pricing for one named customer — Yes
Category, brand and tag targeting — Yes
Pricing by customer country — Yes
Scheduled rules, exclusions and rounding — Yes

Upgrading from free

Install and activate Pro and the free plugin is deactivated automatically. Both versions read the same data, so every setting and everything you have already created carries over untouched. There is no import step and nothing to reconfigure.

What happens without a license

Pro degrades to the free feature set rather than switching off. Your store keeps working, your Pro configuration is kept safe rather than deleted, and everything starts applying again the moment a key is activated. Losing a license should never cost you a sale.

Frequently Asked Questions

Can I import the price list my supplier sends me?

Yes, as CSV — SKU, role and price. Export what you already have to see the exact shape the importer expects.

What happens when two rules match?

Rules are checked in the order you arrange them and the first match wins, so pricing stays predictable however many you add.

Does it still stack with tiered pricing?

Yes. The role price is worked out first and quantity tiers apply on top of it, each exactly once.

What you get

  • One year of updates, delivered inside your WordPress dashboard like any other plugin.
  • Use on up to 2 sites — your live store and your staging copy.
  • Priority support by email.
  • A 7-day trial on any site: install it, run it properly, then enter a key.

Requirements

  • WordPress 6.2 or newer
  • WooCommerce 7.0 or newer — HPOS (High-Performance Order Storage) compatible
  • PHP 7.4 or newer
  • Works with classic themes and block themes, classic and block checkout

Part of the WooManagers B2B Suite

One of 12 lightweight B2B extensions that work alone or together: role based pricing, tiered pricing, quotes, B2B registration, order rules, catalogue visibility, checkout control, quick ordering, VAT handling, purchase orders, company accounts and price lists. Install only what you need — each plugin is small and focused, with no extra database tables and no front-end frameworks.